Target’s latest move to launch TONE, a personal care brand with streamer Kai Cenat and his AMP collective, has ignited ...

Target linked up with Kai Cenat, but a lot of folks in the Black community see it as a cover-up, not a comeback.

T arget is facing backlash for continuing to partner with Black influencers, such as popular streamer Kai Cenat. Still, it ...

Target is still fumbling the bag with Black shoppers and is hoping Kai Cenat can fix it. Target is starting to feel like that ...

TIME has released its list of 2025’s top 100 content creators, with names like Kai Cenat, Khaby Lame and MrBeast included.

Explore the Kai Cenat Target campaign aimed at winning back loyal consumers with AMP's personal care products.

Kai Cenat is famous for breaking Twitch subscriber records, winning streaming awards and conquering tough games like Sekiro: ...

Kai Cenat faced criticism after launching his Tone brand in Target stores during a boycott over the retailer’s rollback of diversity programs.

Kai Cenat's stream has become a bit of a home for celebrities. Most recently, that included Charlotte Hornets star LaMelo Ball, who has dabbled in the streaming ...

Cenat is joined by AMP staples Duke Dennis, Agent 00, ImDavisss, and ChrisNxtDoor for what promises to be one of the most ...

Target’s new partnership with streamer Kai Cenat and AMP comes as it continues to sidestep demands for justice from Black consumers.