Research from retail analysts Circana shows shoppers are three times more likely to make impulse purchases in person than online. " (Stores) are very hungry for Black Friday to do well," said Marshal Cohen, chief retail advisor at Circana.

We've took the guessing work out for you and have come up with a comprehensive guide to all the Black Friday sales you should know about.

Black Friday has grown into a month-long affair, and total sales have gone up each of the past 5 years except 2022. Here's what's expected for 2024.