The bane of fake followers and consumer fatigue beset some festive campaigns. An 'always on' engagement style rather than 'festive boosts' should be the way forward, say marketing experts ...
Lifebuoy, Unilever’s largest hygiene soap power brand, has collaborated with Moo Deng, the baby pygmy hippopotamus that became a viral sensation, for its iconic ‘H for Handwashing’ global movement ...
Procter & Gamble and Unilever are among big packaged goods companies that would be exposed if U.S. President-elect Donald ...
Britain's competition watchdog said on Wednesday it has ended its investigation into Unilever's environmental claims about ...