Whether they've seen 'Spidey and His Amazing Friends,' read comics and books, or watched the movies, kids will flip for these ...

More to know: It's also good for hand strengthening and for children who don't like sticky, messy activities. (This toy is as ...

While overall toy sales are in decline, sales driven by nostalgic adults are on the rise, representing 17% of US toy sales ...

The Nugget foam play couch my kid and I will personally vouch for as standing the test of time. We've had ours since 2022 and ...

This study isn’t playing around. The holiday shopping season seems to come earlier every year. But just because the sales have started, it doesn’t mean that you need to fill your cart — it ...

PMI Kids’ World’s Stumble Guys x Barbie line hits retail this month, launching exclusively at 3,500 Walmart stores in the U.S ...

Plus, for the extra wow factor, the set comes with 2 surprise toys which you can unbox just like Gabby does. This 25-piece playset gives kids the chance to help Barbie feed, clean and brush her horse.

With more strikes on homes and in residential areas, doctors are seeing more children affected by the violence. More than 100 ...

"I'm just thrilled that the rest of the industry and society is catching up, because I do believe that play is essential ... of higher quality than toys designed for kids. Several of the items ...