When LeBron James became the NBA’s all-time scoring leader, Nike collaborated with a hot shoe designer to commemorate the ...

Tattoos have long been a part of the culture of the NBA. From Allen Iverson's iconic tats to LeBron James' extensive ink ...

A week of NIL deals in the sneaker space continues with the global footwear leader announcing their latest roster of future ...

Boston Celtics guard Jaylen Brown responded to Nike Basketball's post on X about an exchange with Milwaukee Bucks forward ...

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

The newest creation from Nike will honor the Year of the Snake with the Nike Kobe 5. Check our Sneakers news for more ...

Jaylen Brown’s ongoing beef with Nike just got a little spicier after the shoe juggernaut’s recent post on social media.

Giannis Antetokounmpo's 59-point game on Wednesday led to Nike taking a not-so-subtle shot at the Celtics' Jaylen Brown.

The Nike Air Force 1 Dance is probably one of the most unexpected Nike sneakers of 2024. At first glance it looks like just ...

WNBA Rookie of the Year Caitlin Clark took the golf course for an appearance in The Annika Pro-Am on Tuesday, and she did so ...

Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...