Verizon customers are reporting that loyalty discounts are automatically being applied to their accounts. The amount of the discount appears to vary per customer, with some getting $10 per line and ...

Razorfish and GWI’s findings around loyalty arrive at a moment when consumers are chasing value in response to sticker shock during everyday occasions like grocery store trips. The research also comes ...

Loyalty programs have long been a cornerstone of retail. They help brands retain customers, encourage repeat purchases, and build differentiation in crowded markets. Loyalty programs are also about ...

Photo Credit: IPhone apps for OYO, Airbnb Trivago, Booking.com, Expedia, Agoda, Hotels.com and Hostelworld. Adobe Stock / Koshiro K On the competitive disadvantage front, Dan Wasiolek, senior equity ...

TROY, Mich.: 24 Sept. 2025 — While tariffs have introduced greater volatility into new-vehicle shopping behavior, brands with strong reputations—such as Toyota and Honda—continue to retain loyal ...

The future of loyalty is a frictionless flywheel that gains momentum with every joint success. Stop incentivizing purchases and start enabling program members’ success. Loyalty programs work best when ...

Carnival Cruise Line made a major misstep this summer when it announced its new loyalty program, Carnival Rewards, set to launch in June 2026. A radical departure from its current VIFP Club loyalty ...

For decades, automakers thrived on loyalty. Families often stuck to a single brand for generations, but that tradition is fading fast. According to S&P Global, more than half of brands saw loyalty ...

The biggest U.S. airlines make billions of dollars from their loyalty programs and branded credit cards, which some analysts believe are now essential to the businesses. By Niraj Chokshi ...

Apple's iPhone loyalty takes a small hit when customers switch carriers, but it remains stronger than Android even under pressure. Consumer Intelligence Research Partners (CIRP) published new data in ...

AT&T, reacting to the backlash from subscribers regarding Verizon’s sudden cancellation of loyalty discounts and perks, quickly announced the AT&T loyalty discount, available to random subscribers and ...

When it comes to building a successful loyalty program, emotional connection is key, according to a new report from Gale, a business agency which provides insights to brands. Programs with an active ...