In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...

Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...

Michael Jordan and LeBron James are among the biggest shoe salesmen in NBA history. But before both of them, there was Julius ...

A special Columbus edition of Chuck Taylor Converse All Star basketball shoes were being planned with a December release date. The shoes, commonly known as “Chucks,” would come in royal blue ...

NBA legend Shaquille O'Neal used negative words from a college professor to create a multi-million dollar brand behind his ...

The 12 greatest shoes & boots ever made; iconic footwear styles every man should have on their shoe rack, from Clarks Chukkas to Red Wing Worker Boots.

White sneakers are here to stay. From pulled-together office outfits to casual weekend and travel looks, white sneakers have ...

Nike's once red-hot Jordan Brand could be losing its cool. In the last five years, Jordan Brand has more than doubled its top ...

Art-inspired sneakers have become a distinct form of self-expression for all the sneakerheads. Collaborations with celebrated artists, designers, and brands transform each pair into a canvas, bringing ...