The collaboration, designed by 'Yellowstone' costume designer Johnetta Boone, features stylish westernwear staples for men and women.

Ariat, the iconic Western boot and apparel brand, has partnered up with Paramount’s hit series for a fashion collab that is a match made in Cowboy Heaven — or, Montana, to be exact.

Designed by Ariat and Yellowstone’s c ostume designer Johnetta Boone, the collection combines Ariat’s boot heritage with ...

Johnetta tells fans what to expect: "Jackets, denim shirts, flannel-waxed overshirts, and three different kinds of jeans: a ...

Ahead of the new episodes of 'Yellowstone' comes a new limited-edition collaboration between Western brand Ariat and the ...

The show’s costume designer, Johnetta Boone, sprinkled that signature trend-transcendent Western style into this extensive Ariat collaboration.

From branded western wear and holiday sweaters to designer jewelry and cowboy boots, the long-awaited 'Yellowstone' season ...

Ariat is deepening its relationship with the “Yellowstone” series. The cowboys and cowgirls featured in the show have long worn the brand’s apparel and footwear but now the two are making it official ...

Designed by Ariat in collaboration with Yellowstone costume designer Johnetta Boone, fans can see the stunning limited-edition collection in the hit Paramount Network show’s new season and shop the ...

Every Dutton has a story to tell—and they wear it on their sleeves. We sat down with costume designer Johnetta Boone to get ...

Because today marks the launch of Ariat x Yellowstone by Johnetta Boone, a new collection of shirts, jackets, jeans and more curated by the legend herself. While the line boasts a lot of compelling ...