Los Angeles Clippers guard James Harden's eighth signature adidas sneaker is available now in the "Red Blend" colorway for ...

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...

The shoe’s first on-court look came in the NBA on Oct. 25, when Gabe Vincent of the Los Angeles Lakers wore a black Adidas ...

Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

As the NBA season is back in full swing ... tuned for the play on the court and the brand-new shoes that are set to drop. This week, adidas Basketball will unveil the IIInfinity Series, a ...

Similar to the previous models in the Iiinfinity Series, the Nova Iiinfinity features a bulky silhouette inspired by Y2K-era ...

"When I think about the future of women's basketball, it's clear it's in good hands with hoopers like Kaleena," said WNBA ...

Even though he is no longer in the NBA, Dwyane Wade still has close ties to the basketball world. He recently applauded a WNBA icon as she thrives in her new role post-retirement.

According to Sneaker News, the second wave of the popular basketball sneaker line has gotten a release date of December 2024, and while adidas’ Samba silhouette has taken over the streets, the new ...