Amazon is testing a new Prime Video feature that recommends groups of content using AI rather than traditional algorithms. If you’re part of the test, you’ll see new “AI Topics” tailored ...

Amazon Prime Video is adding AI Topics for personalized content recommendations. The AI model was built using LLMs and Amazon Bedrock, and organizes recommendations into specific topics based on ...

The use of AI in media isn't a foreign topic for Amazon Prime Video, which has already faced backlash for employing AI-generated TV show recaps. This trend demonstrates an industry-wide tension as ...

The AI Assistant from Chinese firm DeepSeek surpassed competitor ChatGPT on Monday to take the top spot among the free apps ...

Amazon’s Computer Vision Machine Learning team developed all of the AI models. Prime Video’s production, tech, and engineering teams visited Tel Aviv, Israel, last year to start the process ...

Wall Street analysts are optimistic about Amazon's earnings season. Needham analyst reiterates Buy rating & $250 target, ...