As Associate Digital Director, Mayur Salian will oversee the digital strategy for both local and international clients.

The new era, characterised by AI augmentation, redefines how we engage with customers and structure and operate our marketing ...

Audi has launched a 40-day long brand boost campaign in an effort to bring immersive experiences to residents of Abu Dhabi ...

Through partnerships with Publicis Groupe and Yango, Landmark Reach will help brands optimise ad strategies for measurable ...

Backed by extensive attitudinal and behavioural data, the marketing trends report features expert predictions and critical ...

LPS will manage Wasl Group’s content and social media presence across all its brands in a two-year agreement between the ...

Interact catalyses real-time collaboration that drives faster, more efficient, and personalised marketing across all ...

In today’s world, where communication underpins every modern professional relationship, it is disappointing how often emails ...

Spacetoon hosts two activation zones ahead of the Formula 1 weekend at the Qatar Grand Prix Village and Lusail International ...

An anamorphic art piece constructed over eight days, the Adidas activation looks like a 'giant shoe' when viewed from a ...

The evolution of messaging underscores the critical need for an omnichannel approach to maximise communication with customers ...

Coca-Cola has unveiled its latest campaign in Saudi Arabia, Emoji Coke, designed to resonate with Gen Z by reimagining the ...