Maybe it was a TikTok video about “Amazon kitchen hacks.” Maybe it was someone asking ChatGPT for gift ideas for a plant-loving friend. Maybe it was a Reddit thread that led down a rabbit hole of ...

Sustainability and DEI received noticeably less airtime this year. Rising political sensitivities, especially in the U.S., are driving brands to refocus on safer topics like performance and efficiency ...

Gary Vaynerchuk – Advertising Week Europe 2025. At Advertising Week we thrive on the big conversations and we are gearing up for more. Mark your diary, save the date, block out the time because we’ll ...

Curation is one of the most talked-about trends in programmatic, and one of the least understood. Supply platforms miss the key ingredient when they treat curation as a cosmetic upgrade of previous ...

We are all familiar with the statistics: over 70% of all purchases are made in-store. European retail media spending is set to reach €25 billion by next year. Retailers such as Tesco, Iceland, Co-op, ...

According to a January 2025 article in the Financial Times, London will face an oversupply of luxury hotel rooms with more than 750 new rooms available in 2025, prompting questions of a reckoning, or ...

From “A Deadly American Marriage” to “’#CyberSleuths: The Idaho Murders” and “Gone Girls: The Long Island Serial Killer,” the series on the Gilgo Beach murders, the true-crime genre is incredibly ...

What is your brand’s superpower? Perhaps you think it’s the trust your customers have in the product or service you offer, the availability provided by an exclusive distribution deal, or the awareness ...

In an industry obsessed with speed and innovation, 2025 presents a crucial moment for reimagining the creator economy. AI has entered the scene as both a disruptor and an enabler, redefining the ...

When platforms extract value from communities without consent or reciprocity, they recreate the logics of empire. Colonialism once claimed land. Today, it claims behaviour. Every day, across ...

Gen Alpha is already rewriting the rulebook on culture, technology and brand value, and they’re doing it in ways that are distinct and fast evolving. This generation isn’t only shaping their own ...

Gaming is a multi-billion dollar industry—bigger than music and movies combined—and esports is a fast-growing part of that. Just like other live sports, such as the NBA, the Premier League and Formula ...