Paramount-Nielsen standoff escalates with media buyers split over VideoAmp shift
Advertisers and media buyers are caught in the middle of the Paramount-Nielsen standoff, grappling with the sudden shift to ...
How 'CoComelon' became a mass media juggernaut for preschoolers
The brightly colored "CoComelon" cartoons have become must-watch videos for babies and toddlers. But they've also raised ...
MSNBC ratings plunge after Trump election victory — as more than half of primetime audience flees
While MSNBC viewership dropped 31% in the days after Election Day, Fox News ratings grew a whopping 61% in the same period, ...
The business of Mike Tyson vs. Jake Paul: Will this be one-and-done for Netflix?
The biggest combat spectacle of 2024 won’t cost more than a one-month subscription to Netflix. Is Mike Tyson vs. Jake Paul ...
MSNBC viewership ratings plunge after Donald Trump's election victory
Left-winged news organisation MSNBC has seen its viewership ratings plunge following Donald Trump’s presidential election ...
Broadcom’s VMware strategy is winning despite market friction
But customer conversations and recent data suggest that while migrations are happening, the real story is that VMware’s more ...
The Kids Are Online: As Gen Alpha Flocks to YouTube, the Industry Chases a New Normal
The undisputed leader in the children’s space comes with its own list of headaches for companies, creators and parents The post The Kids Are Online: As Gen Alpha Flocks to YouTube, the Industry Chases ...
BizPac Review4d
Fox News dominated election night coverage: ‘Averaged a whopping 10.3 million total viewers’
Fox News dominated the media dojo on Election Night, averaging over 10 million viewers during its primetime broadcast.
Mediaite5d
Fox News’s Bret Baier Sweeps Broadcast Networks With Coverage of Kamala Harris’s Concession Speech
Fox News dominated cable news ratings during Harris' concession speech yesterday with anchors Bret Baier and Martha MacCallum ...