This Christmas, UK retailers are counting on a record £88.3 billion of spending to help them recover after yet another tumultuous year and a challenging budget ...

Unilever was Cannes Creative Marketer of the Year and has a rich legacy with Dove, but now comes the quest for superior ...

A special edition of Ad Age Marketer’s Brief highlights how brands like Ally, CVS and Kroger get the most out of ad spend by ...

Now that we’ve entered the holiday season, retailers everywhere are ramping up their promotions, offering discounts, special sales, and even “free” items. But in the frenzy to capture consumers’ ...

This week, Sam Champion and Dani Beckstrom are rounding up the best holiday gifts for everyone on your list, with savings up ...

Myth-building, or "effective storytelling," is practically mandatory if you get VC from a Top 20 VC firm. But should you ...

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With the presidential election and its mountain of ad buys now in the rearview mirror, major brands and retailers are gearing up for the narrow Thanksgiving to Christmas window with television, online ...