Radio listenership in Ireland continues to hold strong with the average daily audience standing at just over 3.4m according ...

The “Make More Room for Beauty” campaign was first supported in Dublin by an earlier OOH campaign, with the spotlight now ...

With the countdown to Ireland’s Autumn rugby internationals well underway, with the All Blacks first up tonight, Virgin Media ...

OOH advertising is a key driver of brand success, but like all forms of media, its true value is only revealed through ...

One of the spookiest times of the year has been upon us this week with Halloween filling the streets with folks ready to ...

RedClick, the motor and home insurance provider which is part of the Italian insurer Generali, is the new commercial partner ...

Droga5 Dublin has created a new seasonal campaign for Smyths Toys Superstore, one of the largest toy retailers in Europe.

IAB Ireland has launched its first advertising campaign to highlight the Gold Standard which is designed to improve the Irish ...

Darragh Rea has been appointed as CEO and general manager of Edelman Ireland, replacing Joe Carmody who was recently ...

With the all-important renewal period for health insurers now underway, Droga5 Dublin, part of Accenture Song, has rolled out a new campaign for Vhi that highlights the health insurer’s connected ...

Four in five (81%) Irish adults have been to the cinema in the last 12 months, with over half of these cinemagoers (55%) saying they value the cinema above other leisure activities, according to new ...

We know from previous consumer behaviour research that 81% of respondents claim Christmas if their favourite holiday – with this in mind what can programmatic OOH (PrOOH) do for your seasonal ...