Comscore has been granted a U.S. Patent for its technique of 'Personifying Viewership Data', which uses predictive modelling ...
Adelaide, Australia-based omnichannel attention measurement company Amplified Intelligence has appointed media and ...
In London, ad tech and data company Making Science has announced that former Ebiquity CEO Nick Waters will join as CEO for ...
London-based insight agency Opinium has appointed former 2CV researcher Jamal Khadar as a qual-focused Associate Director, ...
In London, travel & hospitality industry commercial intelligence platform Lighthouse has announced a Series C growth investment of around $370m, led by KKR and valuing the firm at over $1 billion. The ...
In Australia, strategic insights consultancy Nature has appointed Christine O'Keefe, formerly of The Lab, as Head of ...
US-based insights group Material has launched an agile insights product called Spotlight, offering 'hyper-targeted' 5-minute ...
In New York, Superside, which provides AI-based solutions for ad creative, has announced the launch of Superads, an insights tool built for creative teams and performance marketers. Superside promises ...
International MR and data analytics group YouGov has opened a new, larger office in the Indian megacity of Mumbai. Founded ...
Market intelligence platform CB Insights has announced an integration with Microsoft's personal AI assistant Copilot, which ...
Omnichannel advertising firm Mediaocean is to acquire ad creation, delivery and measurement firm Innovid, and merge it with ...