An icon in the shape of a lightning bolt. Impact Link The VSCO girl trend, a contemporary rehashing of "valley girls," rose almost as quickly as it fell, but the phrases popularized alongside the ...
The VSCO photo editing app gave birth to the aptly named VSCO girl. She is a social media enthusiast who constantly uses the app to create a consistent social media aesthetic. The sentiment “pics or ...
In 2019, before TikTok's "clean girl", the VSCO girl was a noted figure. The term, derived from the app, referenced a sect of teenage girls and a distinctive aesthetic attributed to them. The VSCO ...
We spoke to the brands behind Gen Z’s highly aestheticized (and widely parodied) personal brand. By Becky Hughes The 15-year-old YouTuber Emma Marie’s video “The ultimate VSCO sleepover,” posted in ...
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