Collecting your favorite PepsiCo items may take you back to the Pepsi Generation, a time when the cola could keep you cool on hot summer days. A 1963 marketing campaign helped launch PepsiCo into the ...

Elusive Pepsi and Coca-Cola antiques just sold at auction and the going price surprised even the experts involved. Several of the "historically important" collectibles are from the early days of the ...

Lately, I have been focusing on advertising collectibles as these are very hot, especially soda collectibles. The signs that were once found in the service stations, old grocery stores and diners are ...

From the early days of Caleb Bradham's pharmacy to the latest Pepsi Cola collectibles, Scott Kinzie and Jerry Avery are your go-to experts for all things Pepsi.” — Sabrina Bengel Managing Partner of ...