11 Marketing Plan Templates You Can (Legally) Steal for Free Your email has been sent A marketing plan defines key objectives and ensures your campaigns tie in to big-picture objectives. Putting this ...

Although the two terms are often used interchangeably, sales plans and marketing plans are not identical. Marketing plans are all about identifying your business' target market and creating strategies ...

Forbes contributors publish independent expert analyses and insights. Rhett Buttle covers the intersection of the private and public sector. If you are planning to open your own small business, the ...

Developing a marketing plan is an essential part of launching a business. Without a solid strategy for spreading the word about your company, you won't be able to attract new leads or build up a loyal ...

There is no shortage of advice available to RIAs and other financial professionals about how to market their businesses. I’ve seen advice ranging from sending birthday and holiday cards to hiring a ...