Forbes contributors publish independent expert analyses and insights. Kate O’Flaherty is a cybersecurity and privacy journalist. When using Google Search, you might have noticed a new option called AI ...

Search driven traffic used to deliver visitors and sales. AI is reducing those clicks and businesses that rely on educational content are feeling it first. For years, the formula for online business ...

Google, the search engine, is having one of its weakest years since 2015. Which is to say, its market share has dipped just below 90% for almost every month in 2025, according to Statcounter. Of ...

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