Add Yahoo as a preferred source to see more of our stories on Google. On Olympic Blvd in Santa Monica, California, a single-level white building sat back from the street. Simple and organized in ...

Designworks, the innovation studio of the BMW Group, is celebrating its 50th anniversary. The studio plays a key role in the design and development of some of the automaker’s most popular and ...

Designworks, founded in 1972 by American industrial designer Chuck Pelly, began as a small design studio with only three designers in Southern California. Originally focused on crafting products for ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More BMW recently located its Designworks product design studio to the heart ...

Designworks, in Santa Monica, California, is one of three global creative consultancies wholly owned by the BMW Group. In addition to penning industrial products for John Deere, Starbucks, North Face, ...

Designworks is a global creative consultancy with a focus on strategic innovation and design. Over the past 50 years, it has become renowned for creating innovative and impactful designs across a wide ...

In some ways, The Icon, a futuristic boat from German manufacturer Tyde that was designed by BMW group subsidiary Designworks, is a bit like the Tesla Cybertruck. Just as the latter threw out the rule ...

Global creative consultancy Designworks is set to open a new, 16,500 sq ft office space on Olympic Blvd in Santa Monica, a part of the city already home to top creative companies including Pixomondo, ...