This is what Christmas is all about isn’t it? Picking apart an advert for anything remotely progressive and stirring up some ...
Amazon’s new holiday ad, titled “Midnight Opus,” tells the story of a theater janitor whose vocal talent is discovered by his ...
The presidential campaign has become a financial arms race in Georgia. "What we're seeing is, in metro Atlanta, each side is ...
The festive ad is sweeping social media for all the wrong reasons - with unimpressed verdicts from customers saying they will ...
UK advertising recorded £10 billion (€11.9bn) spend during the second quarter of 2024, marking a 13.4 per cent increase, ...
Are you a print subscriber? Activate your account. By Ad Age Studio 30 - 1 day 13 hours ago By Ad Age Staff - 1 day 15 hours ago By Ad Age and Creativity Staff - 1 day 17 hours ago 1 day 19 hours ...
The countdown to the festive season seems to have kicked off earlier this year with many supermarkets and retailers already unveiling their Christmas adverts for 2024. This year's offerings ...
For companies relying on programmatic ad models to fill this inventory, the user experience must be considered. “With traditional linear TV, the measurement we’re still looking at is ratings,” said ...
That comes from AdImpact, which tracks ad spending, and does not include radio or digital ads or mailers. There's been nearly $5 million spent on TV ads in the Central Iowa market supporting or ...
For months, voters living in those seven states have endured nearly ceaseless door-knocks, phone calls and political TV ads.
In a lively features meeting, we were discussing the phenomenon of the Christmas TV adverts, which have become an intrinsic part of the festive build-up. The uniquely British tradition has meant ...
UK advertising spending reached £10 billion in the second quarter of 2024, representing a 13.4% increase, according to the ...