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Southwest Airlines assigned seating
Everything we know so far about Southwest’s new assigned-seating policy
Southwest revealed how its going to change its signature open-seating policy to let passengers pick their own seats. In July, Southwest Airlines announced that it would be ditching its signature open-seating model for a more standard assigned-seating system—leading some to wonder whether Southwest is losing its most defining brand features.
Southwest Airlines says it will introduce assigned seats and premium perks in 2026
Southwest Airlines executives have unveiled their vision for turning the carrier into an airline that gives passengers assigned seats, charges them extra for more legroom and offers red-eye flights but bags still fly free.
Southwest Airlines to launch assigned seating, premium cabin in 2025
The shift from open seating is expected to begin in the second half of next year, Southwest says. DALLAS — Southwest Airlines on Thursday unveiled the first details of its plans to begin assigning seats,
Southwest Airlines raises 3rd-quarter revenue forecast
Southwest Airlines’ stock surges after revenue outlook raised, buybacks resumed
Southwest Airlines’ stock surged Thursday after the air carrier raised its revenue outlook and indicated it would resume stock repurchases for the first time in more than four years.
Southwest Airlines raises third-quarter revenue forecast
Southwest Airlines on Thursday raised its third-quarter forecast for revenue per available seat miles (RASM), a proxy for pricing power.
Southwest Airlines announces 3-year ‘Southwest. Even Better.’ plan
The airline is introducing assigned and premium seating along with new carrier partnerships and naming a new member of their board of directors
Marketplace
10h
Southwest may need to change the perks that made customers loyal
The carrier rose on a model of open seating and cheap domestic flights — a business plan that's less competitive now.
4h
Southwest hits pause button on sweeping changes
Southwest Airlines has delayed some of its proposed changes, and has reassured customers that bags will still fly free.
1d
Southwest Airlines Lays Out Overhaul, and Stock Gains
The move, including service enhancements and share buybacks, came after the hedge fund Elliott Management called for cost ...
11h
Southwest Airlines accuses City of San Antonio of 'unlawful bait and switch' in new lawsuit
A new decade-long lease agreement is expected to go into effect Oct. 1. Southwest is trying to stop that from happening.
3h
Hurricane Helene 'causes havoc' for Southwest Florida, as storm surge leads to flooding
While impact on Southwest Florida from Hurricane Helene wasn't as bad as further north, it still left scars and brought back ...
7h
Southwest accuses city of 'bait and switch' in lawsuit over airport lease
Southwest and the airport are fighting over a new lease agreement that would keep the airline out of a new, $1.7 billion ...
11h
Activist investor Elliott calls Southwest Airlines' transformation plan insufficient
Elliott Investment Management LP, the Florida-based hedge fund that has accumulated a 11% stake in Southwest Airlines and ...
therookiewire.usatoday
1h
Southwest Valley school board president resigns, criticizes district leaders
The governing board president said district leaders were slow to communicate with parents about school threats and an assault ...
ABC Action News
7h
Southwest Airlines unveils major changes as budget airlines lose value
In an attempt to boost profits, Southwest Airlines is adding premium and assigned seating and overnight flights.
3h
Southwest Rapid Rewards Performance Business Card Review: Hefty Bonus Offer and Perks for Southwest Loyalists
With a big welcome bonus offer and perks for Southwest loyalists, check out our Southwest Rapid Rewards Performance Business ...
4h
Southwest to Cut Select Atlanta Routes and Increase Service to Orlando — What to Know
Southwest Airlines is on the move with new routes, while trimming others. Specifically, the airline confirmed on Thursday to ...
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