Min Hee, Belift Lab

On November 13, 2024, BELIFT LAB (a HYBE subsidiary) was accused of plagiarizing NewJeans' planning proposal, prepared by former ADOR CEO Min Hee-jin. Hankyoreh Newspaper reported on November 12 ...
In April, Min Hee-jin, former CEO of ADOR and producer of the girl group NewJeans, accused Belift Lab of copying NewJeans' concept when creating ILLIT. Her accusation came amid the HYBE-ADOR ...
Belift Lab CEO Kim Tae-ho, who also serves as Hybe’s chief operating officer, has refuted allegations that his company's rookie girl group Illit plagiarized NewJeans' concept. "It is not true ...
On October 7, 2024, Belift Lab (a HYBE subsidiary label) issued a statement refuting claims of NewJeans' Hanni of allegedly hearing a manager tell another idol group to "ignore" her. Earlier ...
Enhypen is set to bring its "Walk the Line" world tour to Asia, with Bulacan among its stops. Belift Lab, Enhypen's ...
On September 2, ENHYPEN and their label Belift Lab announced the first batch of concerts for their ongoing 2024 to 2025 world tour, titled ‘Walk The Line’. The world tour will mark the third ...