Adidas Exceeds Profit Guidance

Adidas to cut up to 500 jobs

Adidas Signed WNBA Star Satou Sabally

Adidas Shares Jump After Preliminary Results Beat Expectations
The sporting-goods company surpassed its own profit expectations amid fierce competition in the sector and as its biggest ...
Adidas seals turnaround year with strong quarterly sales — after Kanye disaster
The results mark a significant recovery for Adidas from an annual loss in 2023 for the first time in more than 30 years, ...
Adidas Makes A Big Push Into The Pickleball Market With Staksrud Sponsorship
An in-depth discussion with All Racquet Sports, the manufacturer behind the adidas pickleball line, discussing their ...
Lionel Messi’s Wife Antonela Roccuzzo Puts Adidas’ Squat-proof Clothing Technology to the Test in Optime Collection Campaign
Antonela Roccuzzo is the new face of Adidas’ latest campaign. The philanthropist makes her debut with the sportswear company, ...
Lionel Messi brings Union teen phenom Cavan Sullivan into his orbit, or at least Adidas does
You might think it’s a bit far-fetched that a 15-year-old from Philadelphia could land in the personal orbit of Lionel Messi, ...
adidas Brings the Adizero Franchise to Golf
With the all new Adizero ZG, adidas Golf has officially left its mark on the franchise which first launched in 2008. Those familiar with the adidas Golf lineup will recognize the ZG tag from the line ...
Retail Dive1d
Adidas sales surge 24% in preliminary Q4 results
For the full year revenue was also up double-digits, though CEO Bjørn Gulden said the brand is “not yet where we want to be ...
Puma stock slumps, a day after Adidas rally. New Speedcat range may be to blame.
Puma shares slumped on Thursday as the German apparel maker’s preliminary fourth-quarter numbers disappointed analysts. Puma ...